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D

Drip

Marketing automation built for independent ecommerce brands

PaidAdded Jan 1, 2013

About

Drip is an email and SMS marketing platform designed for independent ecommerce stores that want sophisticated automation without enterprise complexity. It connects to Shopify, WooCommerce, and BigCommerce to trigger campaigns based on purchase behavior, browsing activity, and cart actions. Drip's visual workflow builder makes it easy to create complex multi-step automations, and its segmentation engine dynamically updates based on real-time customer data. It positions itself as the more affordable, easier alternative to Klaviyo for mid-market ecommerce.

Tags

ecommerce-emailmarketing-automationvisual-workflowsshopify-integration

Origin Story

By Rob Walling

The Problem

Small ecommerce brands need enterprise-level marketing automation but can't afford or manage complex tools.

Building It

Founded 2013 by Rob Walling, acquired by Leadpages in 2016. Repositioned as ecommerce-focused marketing automation.

What It Means

Proved that ecommerce marketing automation doesn't need enterprise pricing or complexity.

The Dream

Give every independent ecommerce brand the marketing automation power of billion-dollar retailers.

Pricing

ModelPaid
Starting at$39/mo

Starts at $39/mo for 2,500 contacts with unlimited email sends. Scales with contact count. 14-day free trial.

View pricing

Category

Email Marketing

Problems Solved

  • Ecommerce Email Automation Complexity
  • Expensive Enterprise Email Tools
  • Basic Email Tools Lack Ecommerce Triggers

Alternative to

  • K
    Klaviyo
  • M
    Mailchimp

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Klaviyo

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L

Loops

Email platform built specifically for SaaS companies

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