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Mouseflow

Session replay and heatmaps for understanding user behavior

FreemiumFree TierFeaturedAdded Jan 1, 2010

About

Mouseflow is a behavior analytics platform that provides session replay recordings, heatmaps (click, scroll, movement, attention, geo), funnels, form analytics, and user feedback surveys. It records real user sessions so you can watch exactly how visitors interact with your website — where they click, where they get confused, and where they drop off. Mouseflow's friction scoring automatically identifies sessions with rage clicks, u-turns, and form abandonment. Used by 200K+ websites for UX optimization and conversion improvement.

Tags

session-replayheatmapsform-analyticsuser-behaviorfriction-detection

Origin Story

By Nikolaj Bomann Mertz

The Problem

Web analytics tell you what users do, but not why. Session replays and heatmaps reveal the actual user experience.

Building It

Founded 2010 in Denmark. 200K+ websites. Growing as a privacy-friendly Hotjar alternative with deeper analytics.

What It Means

Proved that qualitative behavior data (watching users) is as valuable as quantitative analytics (counting users).

The Dream

Give every website owner the ability to see their site through their visitors' eyes.

Pricing

ModelFreemium
Starting at$31/mo
Free tierAvailable

Free with 500 recordings/mo. Starter at $31/mo with 5,000 recordings. Growth at $109/mo. Business at $219/mo. Enterprise custom.

View pricing

Category

Analytics Metrics

Problems Solved

  • Cant See Why Users Leave Your Website
  • Identifying Ux Friction Points
  • Form Abandonment Without Visibility

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    Smartlook

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