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H

Heap

Auto-capture analytics that tracks everything, retroactively

FreemiumFree TierFeaturedAdded Sep 1, 2013

About

Heap is a digital analytics platform that automatically captures every user interaction — clicks, taps, page views, form submissions — without requiring manual event tracking code. This means you can retroactively analyze user behavior without having planned what to track in advance. Heap offers session replay, funnel analysis, retention charts, and an AI engine called Illuminate that surfaces conversion insights automatically.

Tags

analyticsauto-capturesession-replayfunnelsproduct-analytics

Origin Story

By Matin Movassate

The Problem

Product teams kept discovering they forgot to track the one event they needed to answer a critical question.

Building It

Founded in 2013, grew to serve thousands of companies. Acquired by Contentsquare in 2023.

What It Means

Analytics should capture everything by default so you never have a data gap.

The Dream

To make every product decision data-driven by eliminating tracking blind spots.

Pricing

ModelFreemium
Free tierAvailable

Free plan with up to 10K monthly sessions. Growth, Pro, and Premier plans with custom pricing based on volume.

View pricing

Category

Analytics Metrics

Problems Solved

  • Manual Event Tracking
  • Missed Analytics Data
  • Retroactive Analysis

Alternative to

  • A
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