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FullStory

Digital experience intelligence with pixel-perfect session replay

PaidAdded Jul 1, 2014

About

FullStory is a digital experience intelligence platform that captures every user interaction with pixel-perfect session replay, heatmaps, and frustration signals like rage clicks and dead clicks. Its AI engine automatically surfaces the most impactful issues affecting conversion and user satisfaction. FullStory excels at connecting UX issues to revenue impact, helping teams prioritize fixes based on business value rather than gut feel.

Tags

session-replaydigital-experiencefrustration-signalsanalyticsai

Origin Story

By Scott Voigt

The Problem

Teams couldn't see what users actually experienced, leading to frustrating bugs going unnoticed.

Building It

Founded in 2014 in Atlanta, grew to serve enterprise clients like GAP, Icelandair, and Forbes.

What It Means

Every user interaction is a data point that can improve the product.

The Dream

To create a world where every digital experience is perfect.

Pricing

ModelPaid

Business and Enterprise plans with custom pricing based on session volume. Free trial available.

View pricing

Category

Analytics Metrics

Problems Solved

  • Ux Bugs Impact Unknown
  • Rage Click Detection
  • Session Replay Quality

Alternative to

  • H
    Hotjar
  • L
    LogRocket

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