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A

ActiveCampaign

The email marketing and automation platform built for growth

PaidFeaturedAdded Jan 1, 2003

About

ActiveCampaign is the most powerful email automation platform for small and mid-size businesses. Its visual automation builder lets you create complex, multi-step customer journeys with conditional logic, lead scoring, site tracking, and CRM integration. If Mailchimp is for beginners, ActiveCampaign is for marketers who've outgrown basic email tools and need sophisticated automation without enterprise pricing.

Tags

emailautomationcrmlead-scoringcustomer-journeysegmentation

Origin Story

By Jason VandeBoom

The Problem

Small businesses needed enterprise-level automation — conditional logic, lead scoring, CRM integration — without enterprise pricing or complexity.

Building It

Founded in 2003 as a consulting firm. Pivoted to SaaS email marketing in 2013. Now serves 185,000+ businesses in 170+ countries.

What It Means

The email platform you graduate to when Mailchimp isn't enough. Automation that rivals enterprise tools at SMB pricing.

The Dream

To give every business access to the sophisticated automation that only enterprises could afford.

Pricing

ModelPaid
Starting at$15/mo

Starter at $15/month for 1,000 contacts. Plus at $49/month with CRM and landing pages. Pro at $79/month with advanced automation. Enterprise at $145/month.

View pricing

Category

Email Marketing

Problems Solved

  • Advanced Email Automation
  • Customer Journey Builder
  • Email Plus Crm

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