By Marie & Filip Defruyt
Existing form builders were either too expensive (Typeform) or too limited (Google Forms). They wanted something that was both powerful and free.
Launched in 2020. Grew rapidly through word of mouth in the indie maker community thanks to the generous free tier.
Proof that a generous free tier can be the best marketing strategy when your product is genuinely good.
To be the form builder everyone recommends because it's free, simple, and just works.