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Splitbee

Analytics and A/B testing without the complexity

FreemiumFree TierAdded Jun 1, 2020

About

Splitbee was a lightweight analytics and A/B testing tool built specifically for developers and indie makers. It combined simple web analytics with easy-to-implement A/B testing and automation in one tool. Acquired by Vercel in 2022 and integrated into Vercel Analytics and Vercel Web Analytics, validating the demand for simple, developer-friendly analytics.

Tags

analyticsab-testingdeveloperlightweightvercelautomation

Origin Story

By Tobias Lins & Bruno Scheufler

The Problem

Google Analytics was overkill and A/B testing tools like Optimizely were too complex. Developers needed something simple for both.

Building It

Launched in 2020. Grew in the developer community. Acquired by Vercel in 2022 and integrated into their analytics platform.

What It Means

Analytics and A/B testing combined in one lightweight tool, designed for developers who value simplicity.

The Dream

To make analytics and experimentation as simple as adding a script tag.

Pricing

ModelFreemium
Starting at$12/mo
Free tierAvailable

Free tier available. Paid plans from $12/month. Now part of Vercel Analytics after acquisition.

View pricing

Category

Analytics Metrics

Problems Solved

  • Simple Ab Testing
  • Developer Friendly Analytics
  • Lightweight Analytics

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