By Joshua Xu
Joshua saw that creating professional video content required expensive equipment and editing skills, locking most businesses out of video marketing.
Started as Movio in 2020, rebranded to HeyGen in 2022, and reached 40,000 users within its first month of public launch.
Early traction came from e-commerce sellers who needed product demo videos in multiple languages without hiring actors.
HeyGen democratised professional video production, putting studio-quality output in the hands of any marketer with a script.
A future where every piece of content can be personalised, translated, and delivered as video to any audience in any language instantly.
